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Google

Cardboard VR App

Unveiling the Google Shop Virtual Reality App

For the launch of a new retail store concept, the Google Shop, in-house agency Autofuss partnered with Mirada to introduce the store to the press before it was open to the public, using a unique interactive VR storytelling experience. The immersive app is available for Android. Mirada was enlisted to conceptualize, produce, and deliver an app that showcased the breadth of the Google Shop- immersing users in the new retail space and allowing them to experience it for themselves, up close and personal. Director/Special Project Lead Andrew Cochrane headed the team for Mirada, in what is a first of its kind for the studio and for Google Cardboard.

Mirada was enlisted to conceptualize, produce, and deliver an app that showcased the breadth of the Google Shop-